Weekly 40 Hour Kit by Fabiano Abreu Ott

The journey of growing your business without grinding 24/7.

40 Hour Kit: Your 1-Minute Reset Button

Hey Reader, quick side story: last week I started to host a course at a university for young builders and entrepreneurs in Berlin. One of the first things I asked the students was: What excites you the most when imagining yourself as a founder? I gave them three options. Surprisingly, only 1/3 wanted to have a 'massive impact' - for example by changing a whole industry. The other 2/3 either chose 'personal freedom' or 'building a great sustainable business'.
Curious about your choice. Feel free to share at the end of today's newsletter.

But now, here's your weekly 40 Hour Kit:

💡 Entrepreneurial Insight

As a bootstrapped founder, a good rule of thumb for customer acquisition is: the profit from a new customer should cover the cost of acquiring that customer - within the first 30 days. This will allow you to replicate your process while growing sustainably - without running out of money.

Based on Alex Hormozi's Money Models

⚖️ Balance Hack

The 'Sensory' Break: Take a moment to step away from your desk and focus on one of your five senses for 1 minute. Smell the aroma of a fresh cup of coffee, listen to a song with your eyes closed, or feel the texture of a plant's leaf. This small exercise can help you get out of the stress in your head and pull you back into the present moment.

Inspired by Andy Puddicombe, Co-Founder of Headspace

🚀 Challenge

Choose your current most complex business problem. Instead of tackling it on a screen, try to find a new perspective using only analog tools - a whiteboard, a notebook, or just pen and paper. See what new connections your brain makes when stepping back from your digital setup.

Inspired by Austin Kleon's creative process described in Steal Like An Artist

✨ Recommendation

Overwhelmed by contradictory advice? The most important habit, the #1 sales tactic, the one thing every founder must do... often, this pulls you away from your own intuition.

Success on your own terms means finding the path that 99% of others miss. While podcasts, books, and AI can provide tools, your greatest advantage is acting on the unique vision that only you can see.

Based on Mark Manson's LinkedIn Post